News

Outdoor led screen advertising attracts all eyes

Outdoor screen advertising is increasingly popular because of its superiority in display form, prime location to reach customers, creating the most realistic and vivid advertisements. This is the future generation of billboards, the perfect combination of tradition and modern technology. What is outdoor LED display...

How effective is outdoor advertising?

New York, NY – – Vistar Media, a leading global provider of programmatic technology for digital out-of-home (DOOH), has released new data showing billboard advertising has increased overall effectiveness and results results for key advertising industry performance metrics. Vistar conducted an analysis of billboard advertising...

Traditional outdoor advertising still holds its place in the billboard market

Static billboards – still strong and stand out Traditional static billboards are an age-old advertising approach that, over the years, has proven valuable to brand owners. Static billboards are the only form of communication that provides businesses with constant, 24/7 exposure that cannot be turned...